Find Your Why, Then Build Your Business
What makes a great leader? Whether in business or in public life if a person is followed it is because they are identified with why they do what they do not what they do.
Take Martin Luther King Jr, his followers travelled miles to listen to him, not because of what he was trying to do, but WHY.
This is where people go wrong in running a business, they may begin with the right reasons but can they maintain them.
So the answer is, find your why then build your business.
So firstly if you have decided to go into a business whether it is online or a bricks and mortar venture, have you really thought out what the purpose of this enterprise is.
Are you purely trying to make money for yourself or your family or are you trying to help and inspire people with a specific need.
If it is just money then think again, if you have a purpose and a goal the money will follow.
Without the purpose you may find that as you earn the money the goal will become fuzzy and your interest will wane in the business.
This can so often be the case with online business, you join a company or even start your own, you are full of good intentions at the beginning, but after the first efforts you slow down, begin doubting yourself and wonder why you ever started.
You may not be able to entice clients or build a downline due to the fact that you are not inspiring them, just trying to manipulate them.
This is because you have not identified your WHY properly.
If you had, you would have a reason to continue, you would know deep inside you that this is where you are going.
So where do you start to learn what your why is? A good book to read is "Start With Why" by Simon Sinek.
This book identifies what has inspired great companies and great leaders to succeed.
I personally have read this book and it has not only helped me to identify my 'why' but also to see what motivates others that I am connected to.
Once you have found your why or are at least willing to try to learn how to, then you should team up with other like minded people who not only know why they are doing what they are doing, but how.
This will enable you to further your knowledge and become inspired by them, which in turn will motivate you to help others do the same.
When you have found your innermost why, then you have a reason to get out of bed in the morning, work on your business whatever problems arise and mostly get joy out of inspiring people to join what you do because they know why you do it.
So do not forget, before you go any further, find your 'why', then build your business.
Take Martin Luther King Jr, his followers travelled miles to listen to him, not because of what he was trying to do, but WHY.
This is where people go wrong in running a business, they may begin with the right reasons but can they maintain them.
So the answer is, find your why then build your business.
So firstly if you have decided to go into a business whether it is online or a bricks and mortar venture, have you really thought out what the purpose of this enterprise is.
Are you purely trying to make money for yourself or your family or are you trying to help and inspire people with a specific need.
If it is just money then think again, if you have a purpose and a goal the money will follow.
Without the purpose you may find that as you earn the money the goal will become fuzzy and your interest will wane in the business.
This can so often be the case with online business, you join a company or even start your own, you are full of good intentions at the beginning, but after the first efforts you slow down, begin doubting yourself and wonder why you ever started.
You may not be able to entice clients or build a downline due to the fact that you are not inspiring them, just trying to manipulate them.
This is because you have not identified your WHY properly.
If you had, you would have a reason to continue, you would know deep inside you that this is where you are going.
So where do you start to learn what your why is? A good book to read is "Start With Why" by Simon Sinek.
This book identifies what has inspired great companies and great leaders to succeed.
I personally have read this book and it has not only helped me to identify my 'why' but also to see what motivates others that I am connected to.
Once you have found your why or are at least willing to try to learn how to, then you should team up with other like minded people who not only know why they are doing what they are doing, but how.
This will enable you to further your knowledge and become inspired by them, which in turn will motivate you to help others do the same.
When you have found your innermost why, then you have a reason to get out of bed in the morning, work on your business whatever problems arise and mostly get joy out of inspiring people to join what you do because they know why you do it.
So do not forget, before you go any further, find your 'why', then build your business.
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