Looking into starting your own small business but not sure where to start? Start at the basics- the questions.
Simply grab a pen and paper and answer the following questions.
This is a great way to brainstorm your small business and see where your idea takes you.
The What: What is my product? What do I plan to sell or offer? What makes this product better than others on the market? What would make me personally want to buy this product? What is the best place to market this product? What do I want out of my small business? Growth? Millions of dollars? Fame? What can I offer that is different to anything else? The Who: Who would purchase my product? Who would my service apply to? Who would 'need' this product? Who would simply 'want' it? Who would this product be best suited to in terms of gender, age, income, location, etc? Who is my niche market? The Where: Where would be the best location to sell this product? In a store or online or both? Where would the best advertisements location be? Where would this product best to used? The Why: Why would anyone buy this product? Why would I personally buy it? Why is this product special? The How: How can I make my product or service stand out? How can I enhance this idea? By answering these simple questions, you will be one step closer to creating the perfect business plan for your small business.
The ultimate truth is what will work and these questions help you identify these issues.